Category Archives: Food Psychology

Examining psychological factors that affect the way we perceive and consume food.

5 Psychological Tricks to Eat Fewer Carbs Every Day 

psychology of dieting

Many people who are trying to lose weight count and track their macronutrients. Macronutrients (or macros) refer to the fats, carbs and proteins your body needs in order for you to grow and develop at a healthy rate. Your body needs a lot of macronutrients and a small amount of micronutrients (such as vitamins and minerals) for optimal function. The following article will explore five psychological tricks you can use to lose weight by eating fewer carbs every day. Continue reading

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Reducing Stress in Your Day To Day Life with CBD Lozenges

Benefits of CBD Lozenges

Taking CBD lozenges is a fun, convenient, and discreet way to enjoy the relaxing effects of cannabidiol, an active cannabinoid or cannabis compound without the psychoactive effects or “high.” CBD lozenges gradually dissolve in your mouth, and it’s usually used to soothe and lubricate the throat and suppress a cough.  Continue reading

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Supermarket Psychology (Video)

Does supermarket design influence what we purchase? Watch as Peter Rowsthorne talks with Dr Paul Harrison from Deakin University, about some of the psychological strategies that food marketers employ. We learn that factors such as light, layout, music and placement all play key roles in our shopping experience.

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Can Food Be Male or Female?

food gender associations

Is your lunch male or female? Odd question to ask isn’t it? But odd as it might seem, western culture does show strong associations between gender and food. We live in a world where ladies are expected to eat either fruit or vegetable salads while manly men consume red meat. And it is not difficult to see why we have these perceptions: meat, as a product of the hunt, has been associated with strength and power for ages — two features usually linked with masculinity. In fact, so prominent is the meat-male linkage that researchers Paul Rozin, Julia M. Hormes, Myles S. Faith and Brian Wansink carried out a series of experiments to investigate it. Continue reading

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How to Influence Your Children to Make Healthier Fast Food Choices

children dressed as batman and robinPerhaps the only thing parents would prefer more than making healthy dietary choices for their children, is to have their children willingly make those beneficial decisions for themselves. Well, based on research conducted by food psychology expert Brian Wansink and colleagues, it seems that parents might be able to encourage their kids to do just that.

What would batman eat? It is a question that comic book artist Bob Kane and writer Bill Finger probably never had to answer in all the years since they first created the legendary caped crusader. Nevertheless, this is the key question in helping kids choose nutritious foods on their own. Continue reading

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