This infographic explores the psychology of shopping. Believe it or not, if you understand a few basic truths about the way in which people shop, you can reliably predict their choices before they even arrive at the decision-making process. Continue reading
Education and creativity expert Sir Ken Robinson gives a fantastic talk on how the standardized nature of the educational system restricts the imagination and creative diversity of today’s students. He argues that rather than worrying about the future of the external world, more resources should be invested in breaking down the boundaries that society subtly sets within our own minds and hearts.
Foreign accent syndrome (FAS) refers to the condition where damage to the areas of the brain responsible for speech, results in persons developing what might seem to be a foreign accent. For victims of FAS, the coordination of the muscles used for speaking is disrupted and this causes changes in speech rhythm, tongue position as well as the pronunciation of vowels and consonants. The video above introduces us to 3 women whose professional and social lives have been severely affected by this rare mental disorder.
Businesses crave customer loyalty as it brings consumers back to use their products or services again and again. Customer retention is a big deal across all industries with groups as divergent as J.D. Power & Associates, the U.S. Commerce Department and the Business Network International seeking to analyze it. Understanding the psychology of loyal customers can mean greater profits too, as less funds will be spent on advertising while more money can be diverted to the bottom line. Here are a few suggestions to incite this essential trait in your business clients. Continue reading
