Category Archives: Environmental Psychology

Articles on how our surroundings influence our thinking.

Enjoying Beautiful Cities

civic beauty Past research has linked beautiful cities to human happiness. A new psychometric research project by CitiesBeautiful.org focuses on linkages to fifteen categories of civic beauty.  We invite you to participate in that project. Continue reading

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The Psychology Of Colour In Safety Signs And Signals

Psychology of signs

Signs are an essential method of communication all over the world, irrespective of the language which supports the imagery behind them. All safety signs follow a certain layout and incorporate set images to ensure they are understood by everyone. This is especially true within the workplace as signs promote safety and provide important instructions in case of emergency. Continue reading

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The Psychology of Shopping – Infographic

marketing psychology

This infographic explores the psychology of shopping. Believe it or not, if you understand a few basic truths about the way in which people shop, you can reliably predict their choices before they even arrive at the decision-making process. Continue reading

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Seasonal Changes in Music Preferences and Implications for the Music Industry

psychology of musicSummer, winter, autumn, spring

Oh what changes the seasons bring!

From falling leaves to an icy sting

To a sudden shift in the songs we sing

We all know the common saying: “For everything there is a season.” A season to laugh, a season to cry… and apparently a season to listen to certain types of music.  At least that’s what the findings of two studies conducted by Pettijohn, Williams and Carter (2010) seem to suggest. Both studies, conducted in the United States, were designed to examine how seasonal conditions influence music preferences in a sample of male and female college students. Continue reading

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