One of the primary channels through which grocery stores lose money is via product spoilage. Let’s be honest, without the addition of various chemical preservatives (and goodness knows what else) fresh fruits and vegetables simply do not last as long as their processed and prepackaged counterparts. And as more fresh food spoils, the choices that health conscious consumers have in their food selection become more restricted. Clearly then, both food stores and food shoppers will benefit greatly if more fresh healthy food is available for sale each month. How can this be done? Consider these 6 ways: Continue reading
Author Archives: WIP
The Kanizsa Triangle Illusion
Created by Italian psychologist Gaetano Kanizsa in 1955, the Kanizsa Triangle is a classic example of illusory contours. Continue reading
What is Obsessive-Compulsive Disorder (OCD)?
Obsessive-compulsive disorder (OCD) is an anxiety disorder in which sufferers repeatedly experience unwanted involuntary thoughts, feelings or sensations (obsessions) and are driven to perform repetitive behaviors (compulsions) with the intention of reducing obsession-related anxiety. Continue reading
The Stanford Prison Experiment
The Stanford Prison Experiment, conducted in August 1971 by Philip Zimbardo, remains one of the most infamous and unethical studies ever conducted in the field of psychology. Continue reading
Psych 101 – Introduction to Psychology – Lecture 2
This lecture provides an overview of the major research methods used by psychologists in their study of behavior and mental processes. Included among these are naturalistic and participant observation, survey designs, case studies, correlational designs and experimental designs. A brief description of each research design is provided, along with simple examples to aid in understanding the material.
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