Watch this hilarious video of a dad using classic reverse psychology on his young son.
According to Chris Marlow, marketing expert and a well-known copywriter, the headline is responsible for at least 50%, and as much as 75% of an ad’s success. Continue reading “The Psychology of Writing Headlines” »
Teaching middle school students is no easy feat. These kids at an age where they want their independence but they’re still too immature to be left alone entirely. They need a lot of guidance in order to succeed. Plus, since they’re dealing with the pressures of growing up and the hormones that come with it, they tend to get emotional and their moods are hard to manage. Therefore, it’s extremely important for teachers to learn the tricks that work for motivating these socially and biologically flustered young minds. Continue reading “How to Motivate Middle School Students” »
Education and creativity expert Sir Ken Robinson gives a fantastic talk on how the standardized nature of the educational system restricts the imagination and creative diversity of today’s students. He argues that rather than worrying about the future of the external world, more resources should be invested in breaking down the boundaries that society subtly sets within our own minds and hearts.