Watch this hilarious video of a dad using classic reverse psychology on his young son.
According to Chris Marlow, marketing expert and a well-known copywriter, the headline is responsible for at least 50%, and as much as 75% of an ad’s success. Continue reading
Teaching middle school students is no easy feat. These kids at an age where they want their independence but they’re still too immature to be left alone entirely. They need a lot of guidance in order to succeed. Plus, since they’re dealing with the pressures of growing up and the hormones that come with it, they tend to get emotional and their moods are hard to manage. Therefore, it’s extremely important for teachers to learn the tricks that work for motivating these socially and biologically flustered young minds. Continue reading
Education and creativity expert Sir Ken Robinson gives a fantastic talk on how the standardized nature of the educational system restricts the imagination and creative diversity of today’s students. He argues that rather than worrying about the future of the external world, more resources should be invested in breaking down the boundaries that society subtly sets within our own minds and hearts.
Businesses crave customer loyalty as it brings consumers back to use their products or services again and again. Customer retention is a big deal across all industries with groups as divergent as J.D. Power & Associates, the U.S. Commerce Department and the Business Network International seeking to analyze it. Understanding the psychology of loyal customers can mean greater profits too, as less funds will be spent on advertising while more money can be diverted to the bottom line. Here are a few suggestions to incite this essential trait in your business clients. Continue reading
Psychologists and comic book experts come together to peer into the mind of one of the greatest and most iconic superheros of all time…Batman. They examine the ways in which Bruce Wayne manages his paralyzing fear of bats as well as the negative impact of personal tragedy on young Wayne’s psyche (eg. security issues, trust issues and overwhelming guilt). Most importantly, they discuss the power of personal choice and trauma’s unlikely role as a powerful, positive force in inducing personal growth.
- Analysis of the Dark Knight (panfilocastaldi.wordpress.com)