American lawyer, journalist and author Glenn Greenwald speaks about the issue of privacy and why we need it. He states that even persons who claim that privacy is not really important, instinctively take steps to secure and protect their privacy. Greenwald mentions the horror and humiliation often experienced by persons who have their privacy violated, and explains that it is not only the “bad” people who have reason to be worried about the reality of government internet surveillance, “good” people should be concerned too. People who know they are being “watched” tend to conform to what is expected, rather than engage in activities they actually want to do; because the simple truth is, we all have things to hide.
Well, what if you could enhance brand recognition, improve customer feedback and increase sales without spending an arm and a leg? By simply taking advantage of the quirks of human psychology, such results are possible. The infographic below shows that by spending a bit more time on the colors used to market your brand, both you and your business can reap huge rewards. Continue reading “The Business of Color Psychology – Infographic” »
A brilliant young woman stares silently at her mirror. Unfazed, her reflection stares silently back. She takes a deep breath and dabs a few drops of freshly squeezed lemon juice onto her face – one of the many beauty tips recently read on howtoremovethat. Dark spots simply wouldn’t do for tomorrow’s job interview. Her belief is that it might be advantageous to appear as attractive as possible when she faces those potentially life changing questions. And as superficial as this might sound, she’s absolutely right.
Research conducted by Dr. Mikki Hebl of Rice University and Dr. Juan Madera of the University of Houston has highlighted the startling fact that persons with facial blemishes, birthmarks, scars or other facial disfigurements tend to receive lower ratings in their job interviews. Continue reading “The Effect of Beauty on Success and Self Confidence” »