We all know about the power of persuasion. In this video, psychology and marketing expert Robert Cialdini talks about the power of PRE-suasion and how it can dramatically affect human perception and behavior.
Within vastly growing industries, the need for successful and efficient customer service is paramount if a business is to succeed. Customer service in any industry is undoubtedly different with every phone call, email or complaint and because of differing opinions with both parties involved, it can become difficult to implement effective solutions. However, with a little understanding of the psychology of customer service, offering a seamless service is easier than you might initially think. To get you started, we are going to look into the psychology of the customer service industry and the impact it can have on a business. Continue reading
Many of us like to stay in our comfort zones when we go on holiday. We may book a trip to a place we’re familiar with and give ourselves several months of advanced planning to ensure we have everything we need. However, booking a holiday spontaneously may be even more beneficial for your mental health.
Although having thorough plans will often put your mind at ease, a spontaneous holiday in an unfamiliar location allows you to build your confidence. Simply arrange your travel documents and apply for your European Health Card to get these four awesome benefits from your next spontaneous holiday: Continue reading
There’s no doubt that success in the game of poker relies on both the skill of the player and a little something extra. So, what goes on in the mind of a successful poker player? Looking at the psychology behind their behavior can provide answers to questions about what gives them their edge. Continue reading
While The American Psychological Association currently only recognizes 100 phobias, it is estimated that there are actually over 500 phobias in existence throughout the world. One of the most intriguing – particularly in light of the beauty and youth obsessed age in which we live – is Gerascophobia. Continue reading
There is a great deal of difference between being a good and bad project manager, although it may initially appear to only be a fine line separating the two. Often, behavioural skills play a major role in the way that a team works together and there are many conflicting studies on project management that can make understanding your role more complicated. No two teams are the same and what is able to motivate one individual might not motivate another. However, from a psychological standpoint, there are a few key principles that should be applicable to any team, in any industry, to improve performance. Continue reading