Category Archives: Cognitive Psychology

Articles on the acquisition, processing, and storing of information, and the exploration of internal mental states

Color Psychology in Branding Design

color psychology

When it comes to marketing, few things are as critical as the color selection used. Solid and effective color choices can lead to stronger brand messaging, greater consumer engagement and motivate your customers to take action. The detrimental effects of poor color choices, however, can have significant negative impacts on your brand. Color choice can mean the difference between retaining prospective clients or turning them away searching for viable alternatives with the most aesthetically pleasing brand imagery that is more conducive to their sensibilities and confidence. Continue reading

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How to Improve Your Mental Health in College

mental health in college

Whether you’re 18 or over 50, your mental health is important. Daily life stressors combined with going to college at any age may lead to feelings of anxiety and depression. The thing is, even though we all experience emotional issues from time to time, younger adults may not yet know how to process them as effectively as someone who’s older. However, the tips below will help you to deal with the challenges of adjusting to college life and dealing with the many other challenges you face each day.  Continue reading

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How Ear Problems May Affect Cognitive Processing

cognitive hearing science

Most people are familiar with ear problems—from chronic ear infections and tinnitus to autoimmune inner ear disease and Meniere’s disease. Ear infections are incredibly common, especially among young children, with five out of six experiencing at least one by the time they are three years old. However, relatively few people have considered how hearing issues may affect the way we process information. Increased awareness and interest in the link between cognition and communication has led to the development of a new field of research called cognitive hearing science.

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4 Activities to Reenergize Yourself Mentally

mental benefits of biking

Your brain is only capable of handling so many inputs and stressors throughout the day before you start to feel overwhelmed or unable to perform. This feeling is often referred to as burnout. If you want to avoid burnout, it is essential that you replenish your store of mental energy. Check below for 4 activities to help you do just that: Continue reading

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4 Therapeutic Writing Techniques You Can Try Today

healing writing

Writing has several therapeutic benefits that many people are not aware of. For example, when you write you have the opportunity to unburden yourself, unblock your emotions, and get to know yourself better. Some people write to help disrupt negative thinking patterns. Writing can also help you to organize your thoughts, define objectives, and find solutions to problems you currently have.  Continue reading

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Best Psychology Exam Study Tips

psychology exam tipsEarning an excellent grade on a psychology exam often requires massive amounts of reading, knowledge retention and interpretation of information. So it’s easy to understand why so many psychology students dread exams. Trying to read a dozen books the night before an exam is admirable, but hardly effective. A far better approach is to approach your psychology course (and your psychology exam) with a suitable game plan. Continue reading

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