Tag Archives: choice blindness

When Harvard Meets Hogwarts. What Can Scientists Learn From Magicians?

the psychology of magic

As a motivational speaker, I often use magic to illustrate the key points in my speeches. Why? Well, firstly, magic is a lot more fun than PowerPoint. Secondly, magic has gained some serious credibility as scientists have begun studying magicians to learn more about how the brain works. (This research is based on the notion that, if the ladies don’t dig your “science nerd vibe,” try card tricks!) Continue reading

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